I've got a feeling this is going to be huge. Blogvertising has been growing in popularity recently. There are a number of brokerage services which allow businesses to sponsor blog posts and reviews. The blog posts can create some buzz and traffic. But when it comes down to it, they're really after links. Links drive the internet, and greatly affect search engine rankings. Well, now link gatherers can get links from blogs much more quickly, without even thinking about writing guidelines, post length and attitude, etc. Now they can simply sign up to buy Contextual Links @ V7N, pay a flat fee, and the V7N network takes care of the rest.
What an incredible idea! I wish I'd thought of it :(.