SEO Optimization, Web

A new foray into paid blogging, by an established player

I was pretty excited when I read my latest Linkworth newsletter. Basically, Linkworth is a company that facilitates Text Link Advertising for companies marketing their websites. Basically they have a massive network of quality websites that are willing to allow sponsored links on their site, which serves to create a 'marketplace' of sorts for advertisers. It's proven to be a very effective means of Search Engine Marketing, and Linkworth is becoming a large player, right up there with Text-link-ads and Adbrite.

Anyhow, the latest addition to their already large set of features is that of sponsored blogging. Basically, bloggers can register their blog, and set a price for a sponsored post. The good thing about this is that Linkworth sorts the sites by quality and category, so advertisers have a very easy time finding an acceptable blog. For bloggers, this is a nice way to Make Money Online, and can potentially be quite profitable if they run a decent blog!

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